Remain Clear

Remain Clear


Wednesday is Business Series
Post 3

Post written by Katarina Miletic  Join my Inner Circle

Your authenticity and your integrity – built-in your business on the strong, unshakable foundation of pure love, are going to produce the results that you will be proud of, and at the same time they will be of benefit to all those who come in contact with you.


If you just take out the word business in the opening statement and replace it with the word life you will see exactly how powerful and precise this thought is, and how correct it is. That is not a coincidence, my friend. From everything that I have learned so far (and there are endless roads to choose in any direction that moves your heart, and all would be right) – it has become crystal clear that every winning principle and practice in life can be successfully translated and applied to the business arena. I would also go a step further to suggest that they absolutely must be the same principles you follow in life – for the most fulfilling unfolding in both.

Did You Notice

One more look at the opening statement reveals another secret hidden in plain sight: the benefit of your choosing to build on the foundation of love, is not limited just to those you want to serve – but all who come in contact with you, because, we are here to serve all, not just a chosen few. Of course, we do not serve them in the same way (as this depends very much on their perception), but the output we give is the same. Only then, those who feel the most benefit will move in a little closer, having identified strongly with the message and clear signal of pure love – regardless of what kind of work we do, what business we are in, or what we offer them. We all have variety of needs, wishes, and dreams – we do need a variety of offers throughout our life to cater to them.

The Softer Approach

I wanted to say the human approach, for we are all beings of love, made with love in our heart. The need to receive is as strong as the need to give love. And, although I am sure many would not admit this (as they are not as open, brave, or confident enough to voice it – like you and I) – but, every single person in this world wants to feel loved. When I say loved, that is wrapped in all sorts of subtle ways, just treating people with kindness would show them they are understood, that they are on the friendly territory, that you see them and hear them. They would feel safe near you. All of those are pure love. And then if you have something that might help them with the thing that they are specifically searching the answer for – then they will naturally take your extended hand, knowing that you are there at the precisely right moment to help them.

I know that this is a radical concept when it comes to business. Starting and basing the business on pure love is turning the whole business notion on its head. But if you look at your experience for a second and tell me that there is a million and one dentist out there – but then there is that one with a warm smile and light hand, who knows you and cares to hear about your day each time you visit. Or there are endless clerks in the post office, but then there is that one who is just the perfect balance of friendly and professional, always helpful, he knows the answer to every question you ever had, and often even before you ask – how amazing is that! And there are million and one jewellery makers and they all make nice and interesting objects, but there is that one from Sweden whose Etsy shop you visited and on first purchase she wrote you a lovely mini letter, hand-written – just to show you who she is and how much she appreciates you.

Same like there are teachers, and then there is that special teacher you remember for the rest of your life – for all the right reasons. You know exactly what I mean. In fact, I would like to invite you to tell me in the comments if this resonates with you. If you don’t have a story like my jewellery lady, just write YES in the comments if your life was touched by a total stranger who was serving you in some way, whose client or customer you have been. I would love to see how much of an imprint these wonderful people have left on your heart and in your memories.

Business is No Different Than Life

How much pure love you put out into the world, that’s how much respect and value you will have for yourself. Not to mention from others, because – people do appreciate real, authentic people. They may admire and chase after trendy attractions, but if you want to build a lasting contribution of love and inspiration, if you want to create real impact in empowering people to look within, and show them how to find all the answers to all life’s questions and their personal happiness inside themselves – you will have a friend for life. And your business will have an ambassador forever.

My Heart’s Intent

I am honouring my inner guidance by building such a brand of highest standard here at Indigo & Verdigris. Whatever I don’t stand for as a human being, my business will not apply. I have said to you once before that to me - art and life are inseparable one, and in this post we have looked at how closely business has to follow the principles of life in order to remain authentic and succeed in fulfilling both its creator and those it’s serving. Fine art in life, and fine art in business.  


Remember – You Are Safe Here

This is the sacred place between our souls. Thank you for sharing your visions, dreams and ideas. Your courage to be vulnerably seen will always be respected, and you will be treated with nothing but kindness and compassion. ♡ 




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